The Problem
The issue of unaffordable and inaccessible homeownership touches the core of Maslow's Hierarchy of Needs. Physiological needs, including shelter, are the foundation of this pyramid. Yet, in today's world, the youth face growing challenges in attaining these basic necessities. Air, water, food, sleep, clothing, and especially shelter should be accessible globally, ensuring a solid foundation for all.
Housing Affordability
Housing affordability is a pressing issue across the globe. 58% of people around the globe say they can’t afford to buy a home in their local market and 99% of nations say that homes are deemed unaffordable for the average American.
Being Landlocked & Not Diversified
For both real estate owners & investors, being "landlocked" to a specific property can hinder their ability to maximise their living & investments experiences in other geographical locations. By only owning a single property, they are only tied to its performance and market conditions, which might prevent them from capitalising on lucrative opportunities and possible higher yields in different regions or property types globally.
Flexibility & Transparent Financing
For homeowners, the traditional process of purchasing a house can be burdensome due to lengthy approval procedures, dealing with lots of third parties, lack of education on procedures and the lack of transparency in fees and interest rates.
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